CRS and the Business of Architecture

Edited by Jonathan King and Philip Langdon
Foreword by Ronald Skaggs


Since the end of the Second World War, few firms have influenced
the practice of architecture as much as Caudill Rowlett Scott, or
CRS. From its establishment in the 1940s as a three-man operation
above a grocery store in College Station, Texas, CRS evolved into
a world leader in programming, construction management, school
design, and other dimensions of modern architectural practice. By
the 1970s, CRS was a master at organizing complicated
architectural undertakings and had earned a global reputation for
sharing its insights with practitioners worldwide.

This book about CRS will fill an important gap in architectural history. It explores the ways architects of the mid-twentieth century developed methods that allowed professionals to analyze projects systematically rather than relying on the traditional combination of information and intuition.

Based on oral histories taken from many leaders and staff members of CRS, the book traces the company's development from its beginnings to its emergence as the largest architecture/ engineering firm in the United States by the early 1980s and to its dismemberment in 1994. The main focus is on the period from the 1940s to CRS's merger with the South Carolina-based engineering firm Sirrine in 1983.

Interspersed throughout the volume are pithy memos written by the firm's charismatic, intellectual leader, AIA Gold Medal winner Bill Caudill. The book is heavily illustrated with pictures of firm members at work and views of important CRS buildings such as the Jesse H. Jones Hall for the Performing Arts in Houston.

The interviews that richly inform this book are set within a narrative that places the firm and its innovations in a broader perspective, connecting the CRS story to contemporary developments in architecture, the economy, and society.

_________________________________________________________ The late JONATHAN KING, an honorary member of the AIA and professor emeritus of architecture at the University of Michigan, was a partner and officer at CRS in the 1970s and a director of CRS's construction management subsidiary. PHILIP LANGDON is a New Haven, Connecticut-based freelance writer on architecture, urban planning, and related subjects. He has written for many national magazines, served for two years as a senior editor of Progressive Architecture, and has been author or coauthor of six previous books.

Number Fourteen: Kenneth E. Montague Series in Oil and Business History "CRS Is a 2000 Firm. It will be here in 2000, and it will reach 2,000 in number. This I believe. But there are some 'ifs': If we continue to bring in the best recruits—the most talented in America. If we keep on top of the profession. If we have an awareness of social change. If we believe in Architecture. If we believe in CRS's contribution to making this world a better place to live."—Bill Caudill memo

"We seek an architecture of probity. We want no flippant forms, forms that do nothing, mean nothing."—Bill Caudill memo

Table of Contents
Preface
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CRS and the Business of Architecture



1-58544-206-2 LC 2002004964 $39.95

6 1/8 x9 1/4. 352 pp. 45 b&w photos. 5 line drawings. 1 table. Bib. Index. Business History. Architecture.
NOVEMBER 2002


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