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Stanley Marcus from A to Z
Viewpoints Volume II
by Stanley Marcus
Edited by Michael V. Hazel
The quality that probably is most important in happy marriages, but seldom mentioned, is a short memory. . . . Nothing in life can be perfect, and certainly a long memory that remembers everything and forgets nothing can destroy almost any marriage.”—from “Short Memory Aids Marriage”The most melancholy task I’ve ever performed was to tell a store buyer that she had bad taste. Such an accusation cuts to the quick as no other that I can recall, other than advising that a person’s breath is bad. People will accept all other types of criticism with equanimity and even appreciation, but not those relating to taste and breath.’’—from “Taste Is Now Everybody’s Business”
More gems of wisdom and wit from Stanley Marcus, acknowledged harbinger of taste whose very name is a symbol of quality. Marcus lets his mind roam through subjects as diverse as dieting, gardening, nonconformists, phobias, sports, toys, and weather.
What the reviewers had to say about the Viewpoints of Stanley Marcus: A Ten-Year Perspective:
“Stanley Marcus is a salesman. One of the more delightful essays in this book is his ‘The Lost Art of Salesmanship.’ He is not dogmatic, but he is definite. That alone puts him in a higher category than most essayists. . . . But Mr. Stanley is also a good writer. . . . Ideas are what Stanley Marcus projects over and over in this book. Read carefully, these essays will teach even a mediocre professor to become more effective.”—East Texas Historical Association
“These pieces emphasize the merchandizing skills Marcus has honed . . . other articles offer his opinion . . . on the importance of education, his dislike of cocktail parties, the problems of aging, his hobbies of publishing miniature books and art collection, and business management.”—Publishers Weekly
“This book provides clues to the Marcus of this collection, a practical, intelligent, charming, eclectic man whose eightieth birthday present was the opportunity to be the ringmaster and a clown for a day in the Ringling Brothers and Barnum and Bailey Circus at Madison Square Garden in New York City.”—Writers at Work
“I would not be surprised if Mr. Marcus also writes music. His columns are presented in the classical sonata form—statement of theme, development, recapitulation and coda. The style is grammatically but not painfully immaculate, genial but not informal, often witty and always carrying a faint reserve. It is a wise book in casual clothing.”—The Dallas Morning News
STANLEY MARCUS, who passed away in January 2002, was Chairman Emeritus of the Neiman Marcus stores, received a B.A. degree from Harvard University, and also attended Harvard Business School. A noted lecturer who published fine press miniature books out of The Somesuch Press, his own previous books include Minding the Store, Quest for the Best, and Viewpoints of Stanley Marcus. MICHAEL V. HAZEL is editor of Legacies, has written or edited several books, and is an adjunct professor of history at Southern Methodist University and the University of North Texas.
Stanley Marcus from A to Z
1-57441-073-3
$24.955 1/2x9 1/4. 261 pp. Index for Volume I & II.
Urban Studies. Business History. Literary Nonfiction.Available in March 2000
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