Michael
T. Stephenson is an Associate Professor in the Department of Communication at
Dr.
Stephenson joined the faculty at Texas A&M in August 2002.
His Ph.D. is from the
Dr.
Stephenson’s primary research focus is on the media’s role in changing or
reinforcing health behavior. His recent
research has examined the effective design and implementation of anti-drug ads
directed at parents. This research
examines parenting style as an important targeting variable for anti-drug
ads. His previous research examined
media anti-drug campaigns and how audio and visual features enhance the
persuasiveness of anti-drug public service announcements for adolescents. Additionally, Dr. Stephenson and Dr. Lance
Holbert (
Dr.
Stephenson’s work has been recognized in seven “Top Paper” awards at national
and international communication conventions.
He has authored or co-authored over 40 peer reviewed publications and
book chapters. Currently, he is
principal investigator on a research grant funded by the Center for Disease
Control and Prevention to reduce Latino children’s exposure to second-hand
smoke. This research, which involves a
media campaign and an interpersonal intervention delivered by local promotoras, is
being conducted in two
He
has also served as a co-investigator on a $1.5-million federally-funded grant
from the Division of Transplantation and was a consultant on a $2-million
federally-funded grant from the National Institute on Drug Abuse.
Some
of Dr. Stephenson’s publications appear in Human Communication Research,
Communication Research, Communication Studies, Communication Monographs,
Journal of Communication, American Journal of Public
Health, Journal of Applied Communication Research, Health Communication, and
Journal of