Michael T. Stephenson is Professor of Communication and Associate Dean
in the College of Liberal Arts at Texas A&M University.
Dr. Stephenson joined the faculty at Texas A&M in August 2002. His Ph.D. is from the
As Associate Dean, he oversees undergraduate, interdisciplinary, and
international programs in the College of Liberal Arts. As Undergraduate Dean, he oversees
undergraduate curriculum development and develops and implements initiatives to
enhance the undergraduate experience for the College’s 6,000
undergraduate majors. He has
oversight for the College’s eight interdisciplinary programs. Finally, he develops and manages the
College’s international student programs such as study abroad and other
international student collaborations.
Dr. Stephenson’s primary research focus is on the media’s
role in changing or reinforcing health behavior. His recent research has examined the
effective design and implementation of anti-drug ads directed at parents. This research examines parenting style
as an important targeting variable for anti-drug ads. His previous research examined media
anti-drug campaigns and how audio and visual features enhance the
persuasiveness of anti-drug public service announcements for adolescents. Additionally, Dr. Stephenson and Dr.
Lance Holbert (
Dr. Stephenson’s work has been recognized in seven “Top
Paper” awards at national and international communication
conventions. He has authored or
co-authored over 40 peer reviewed publications and book chapters. He was principal investigator on a
research grant funded by the Center for Disease Control and Prevention to
reduce Latino children’s exposure to second-hand smoke. This research, which involves a media
campaign and an interpersonal intervention delivered by local promotoras, is
being conducted in two
Some of Dr. Stephenson’s publications appear in Human
Communication Research, Communication Research, Communication Studies,
Communication Monographs, Journal of Communication, American
Journal of Public Health, Journal of Applied Communication Research, Health
Communication, and Journal of